Page 36 - Mann Ki Baat - English
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जन भागीदारी क े
                              Swachh Bharat Mission
                साल


         10 Years of the World’s Largest Jan Andolan for Swachhata




            If  we  look  around,  we  will   In the 114th Episode of ‘Mann
           find that in every part of the
        country, some unique effort or    ki Baat’, the Prime Minister
        the other is definitely going on,   applauded the citizens of the
        associated with ‘cleanliness’.    country, as the mission was
        Just a few days later, on the     to complete a decade on 2nd
        2nd of October, the Swachh        October,  since  its  inception in
        Bharat Mission is completing
        10 years. This is an occassion to   2014.
        commend those who turned it           In  2014, when  the  Swachh
        into such a big mass movement     Bharat Mission was announced
        in Indian history. It is also a   from the ramparts of the Red Fort
        befitting  tribute  to  Mahatma
        Gandhi, who dedicated his         in Delhi, few could have foreseen
        entire life to this cause.        the transformative journey that
                                          lay ahead. The launch of ‘Swachh
         -Prime Minister Narendra Modi    Bharat Mission’ was far more than
             (in 'Mann ki Baat' address)
                                          a routine public announcement;
                                          it was a passionate clarion call,
                                          a heartfelt request, and a bold
                                          vision statement given to the
         “Traditionally,  sanitation  was   nation by the Prime Minister of
         a topic shrouded in stigma       India, Shri Narendra Modi during
         - not openly discussed in        his   first   Independence   Day
         households or communities.       address.
         SBM changed this narrative           The  mission   is  divided
         by turning cleanliness into a
                                          into SBM-Gramin for villages
         public discussion topic and
                                          and   SBM-Urban    for  cities,
         a   collective  responsibility.
                                          implemented by the Ministry of
         It fostered a ‘Jan Andolan’
                                          Drinking Water and Sanitation
         where  the  entire  nation,  from
         schoolchildren to village elders,   and the Ministry of Housing and
         from   business  leaders  to     Urban Affairs, respectively.
         celebrities, came together with      As  of  September  2024,  over
         a singular vision.”              5.87 lakh villages across India
                       -M Hari Menon      have achieved ODF Plus status,
               Country Director, India &   with  over  3.92 lakh villages
              Lead, Bill & Melinda Gates   implementing   solid   waste
                           Foundation     management systems and over

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