Page 32 - Mann Ki Baat - English
P. 32
sustainability of drinking water been instrumental in driving
under Jal Jeevan Mission the success of 'Catch the Rain',
(JJM). In a recent study in providing a model for other
Moradabad district of Uttar nations facing water security
Pradesh, the International Water challenges. Since its relaunch in
Management Institute (IWMI) 2021, the campaign has overseen
observed that the concerted more than 7.9 million water-
efforts by local authorities related works with an investment
on Amrit Sarovar is providing of nearly ₹1 lakh crore. There
multiple benefits including have been concerted efforts by
groundwater recharge and various district administrations
creating much-needed public and it has empowered
space for communities. A Women local institutions like Gram
Self-Help Group in Bilari block, Panchayats and Urban Local
Moradabad, involved right from Bodies (ULBs) to plan and
construction to maintenance execute water conservation
of ponds, is earning income works. The integration of digital
through fisheries and sale of tools, including GIS mapping
food/snacks in the created and mobile apps for tracking
public space. progress, reflects a growing
Government support has global trend of using technology
for effective water management
planning and ensuring
transparent monitoring.
Community participation
has been a cornerstone of the
'Catch the Rain' campaign’s
success. The focus of the 2024
theme, Nari Shakti se Jal Shakti
(Women Power to Water Power),
highlights the importance of
empowering women to lead
water conservation efforts. The
success stories of Jal Saheli in
Bundelkhand region of Madhya
Pradesh clearly demonstrates
the transformative role
women can play in managing
water resources. Engaging
local institutions like Gram
Panchayats in rural areas
and ULBs in cities to plan and
execute water conservation
28
28
